The pioneering sportswear brand for the streets, adidas Originals has opened its first ever ‘Fashion Destination Door’ format store in Mumbai, India. Located in the heart of one of the city’s most coveted shopping areas on Linking Road, the Fashion Destination Door concept captures the energy of the streets turning it into a cultural epicenter. The inspiration is found in the different iconic neighborhoods of various cities, creating a global connection to a unique network of influence and cultural creativity.