The summer edition of Interfilière Paris, a leading international show for intimates, swimwear and performance sourcing and fabrics, was held from July 8-10, 2017 at the Paris Expo, Paris, France. In synergy with Mode City, the ‘Salon International de la Lingerie et du Swimwear’, the event was open to producers of knitted and woven fabrics, lace, embroidery, braid, trimmings, ribbon, elastic, supplies and accessories, as well as designers, producers of fibres or machines and manufacturers offering local production capacities.
Interfilière is a platform for making contacts and doing business, where all the professionals in the international lingerie and beachwear markets come together. “The trade show is an incubator for progressive thinking and an accelerator for trends,” say organisers. “Interfilière explains what consumers want and anticipates evolutions in growth markets. More than ever before, it’s the reflection of a constantly changing international market that’s driven by innovation and performance.”
A hard-working, optimistic session turned on tomorrow!
The return to Paris turned out to be extremely positive. Though visitors were present in greater numbers than the last session in Lyon, what stands about this edition is the stellar quality of attendees. Beyond the significant increases in market-leading lingerie and swim brands this session, the presence of key players in Sport/Lifestyle/Yoga was noted by exhibitors, in addition to top names from the world of Haute Couture.
The atmosphere was businesslike; an optimistic mood that translated into orders being placed: A considerable level of sampling was registered, with an unequivocal stance in favour of innovation and top-quality collections which placed this session among the good ones in recent memory for Interfilière Paris. Exhibitors were unanimous in their praise: They were all delighted with the interest seen in products with high added-value. The latest collections were hailed by all. They managed to act as real advisors, offering orientations and true partnerships. Clients need to understand the product and its end uses. This session, sustainable development, the activewear market, and a search for softness, lightweight, and comfort were the leading trio in terms of visitor requests.
When TECH enters the world of Lingerie, swim, and activewear, brand take notice. Whatever the level of application, technology is no longer a problem; it’s a solution. The Innovation forum on a Print theme, and the new “Tomorrow!” platform, a future-oriented tool, were the clearest illustration of this. The Future is finally, concretely at hand and within our grasp, as reflected in the experimental work from five students of the renowned Central Saint Martins in London, and in the high-tech boxers from Parisian start-up Spartan, that has set all the media abuzz. Designers, stylists, and other visitors to the General Forum, which this year brought together Lingerie and Swimwear trends in the same space, all hailed the exceptional inspiration to be found there, driven by giant printed collages from Ellen Haeser, a Dutch designer specialised in the art of stylistic blending. The show, through its comprehensive, international product offer, its trends, and inspiration spaces, exceeded the expectations of manufacturers and visitors, providing food for thought on the textiles of tomorrow, meeting the needs and challenges facing this industry.
Top visiting countries this edition were France, Germany, Italy, Spain, China, USA, Russia, Nederland’s, Hong Kong. Besides, some countries came more massively visited this year were Brazil, Colombia, Canada, USA, Taiwan, Corea, Japan and Israel.“Great to see the positivity back at the July fair this year. It has been a while since we felt some energy around show. This season there was definitely a feeling that it is regaining some of its relevance and people were attending with the intention of growing their business, not protecting it. Across both sides of the hall – Interfiliere and Mode City – there was definitely a feeling that the future is looking brighter and the industry is looking forward,” said Jim Lyons Merchandising Director, Inspire Intimates.