Lectra has been awarded by a jury of Experts the Texprocess Innovation Award 2019 in the New Process category for its latest ground-breaking offer, Fashion On Demand by Lectra. Fashion On Demand by Lectra automates the entire personalization process, from order reception and product development to the final cutting stages. Resulting from a four-year research-and-development process, the digital solution for on-demand production was developed based on Industry 4.0 principles. “We are very proud to receive this prestigious award at Texprocess, the biggest international event for all fashion players. Fashion On Demand by Lectra allows companies to produce personalized clothing at the same speed as ready-to-wear and avoid overstocking by producing in precise quantities,” states Holger Max-Lang, President, Northern & Eastern Europe, Middle East, Lectra. Fashion On Demand by Lectra is available in the form of two packages, one dedicated to made to measure, with pattern adjustments, and the other to customization, with product characteristic alterations.
