Liva, an ingredient brand from the house of Aditya Birla Group, participated in Yarnex at Tirupur. The focus of the show was to highlight Liva’s application in lounge wear, camisoles, leggings, men’s briefs and vests. Liva and its esteemed partner brands Krishna Textile Processes, Matrix Enterprises, EXIM Knits, Mercury Fabrics, Feathersoft, Jeyavishnu Clothing, Mevaba received an overwhelmingly positive response at the exhibition.