Liva, an ingredient brand from the house of Aditya Birla Group, participated in Yarnex at Tirupur. The focus of the show was to highlight Liva’s application in lounge wear, camisoles, leggings, men’s briefs and vests. Liva and its esteemed partner brands Krishna Textile Processes, Matrix Enterprises, EXIM Knits, Mercury Fabrics, Feathersoft, Jeyavishnu Clothing, Mevaba received an overwhelmingly positive response at the exhibition.
Yarnex event is a big draw for manufacturers and suppliers of fibres and yarns; both from India and overseas. It is a major platform where innovations are unfurled and new products are launched. The exhibition received an overwhelming response with large-scale leads generated.