Sustainably sourced Eastman Naiaä cellulosic yarn featured prominently in the Grand Final Fashion Show of the 2019 Redress Design Award in Hong Kong on September 5, 2019. Naiaä from Eastman, the Gold Sponsor of the world’s largest sustainable fashion design competition, was showcased in 10 innovative collections of waste-reducing designs. The competition finalists were challenged to incorporate Naiaä fabric remnants into their collection pieces. The Grand Final Fashion Show reached a global audience of industry professionals, media and VIPs at CENTRESTAGE and was live streamed internationally.