The LYCRA Co., announced the global launch of new LYCRA® FitSense™ technology. This innovation is a patented water-based dispersion that features the same molecule as LYCRA® fibre, but in liquid form. Lycra FitSense technology is screen printed onto fabric containing Lycra fibre to deliver targeted lightweight support that can be combined with visual effects like patterns or colour blocks. As a result, sewn-in panels or extra seams that may restrict movement and cause discomfort could be eliminated and the consumer’s need for great-fitting, ultra-comfortable garments is satisfied, giving support just where it is needed.