Cutting-edge Japanese fashion by BED j.w. FORDS,
Pitti Uomo, once again shone the spotlights on Japan’s most interesting names in cutting-edge fashions. Designer Shinpei Yamagishi founded Bed j.w. Ford in 2010 and the label quickly became famous for its innovative menswear concept that mixes the sartorial, with unconventional design and layering. His label, Bed j.w. Ford, is inspired by the beauties and fragilities of what we can call “commonplace,” reflecting his way of relating to the transitory essence of spaces, sounds and objects. His style is influenced by the street, but turns away from categorization; it is built on carefully balanced concepts of formal and casual, masculine and feminine, rough and impalpable – all filtered through his unique vision. During Pitti Uomo 94, the Bed J.W. Ford S/S 2019 fashion show became the stage for a preview of the special project the brand created for Adidas Originals…..