Solid Attendance Influenced By Market Concerns Over Brexit
By welcoming 53,156 visitors from 127 countries at its latest Bedition, Première Vision Paris illustrated the strength of its leadership and influence on the global creative fashion industry. It’s 70 per cent-international visitorship – still unsurpassed in the sector – is particularly notable for its high quality, demonstrating the show’s robustness in the face of strong political and economic uncertainties in world markets.
This impressive performance was nonetheless marked by a slight decline in visitor numbers (-2.3 per cent vs. February 2018), a direct consequence of the market’s jitteriness in light of the impending exit of the United Kingdom from the European Union. British fashion brands and buyers are playing it safe as BREXIT edges closer, solidifying fears and slowing down decision-making. This is evidenced by a significant 16 per cent decline in British visitors, which alone accounts for two thirds of the decline in attendance at the show.