Spykar, India’s leading homegrown denim brand, has taken yet another step towards generating a greener carbon footprint. The brand has embarked on a journey to increase its dependency on solar power to 60 percent. Spykar’s production facility currently boasts of zero fossil fuel usage and relies on solar power for 30 percent of their energy requirement.
The brand has been conscious of its production techniques and the impact it generates on the environment. 100 percent of Spykar denims are made with 90 percent recycled water. A special treatment plant has been installed which treats water in the facility which is later reused in the production process. It also ensures no contaminated water is released into water bodies.
Sanjay Vakharia, CEO of Spykar Lifestyle said, “Spykar has always been at the forefront of global thinking, be it fashion or the world environment. Our processes have been designed with a vision to minimize climatic impact and lead the way for sustainable development. We realize that even consumers today are sensitized and lean towards brands who subscribe to a betterment philosophy.” Measures have also been taken by the government and Spykar to ensure the land for the facility was not used for agriculture, an arid plot was hence assigned.