Liva has successfully concluded yet another buyer seller meet at its LAPF Studio in Tiruppur in association with Tiruppur Exporters’ Association (TEA). A ten days meet showcased more than 150 innovations done by esteemed LAPF partners. Recently launched Antimicrobial Viscose fibre based fabrics received an overwhelming response. Buyers appreciated the concept of injecting an antimicrobial agent at the fibre manufacturing stage, making the antimicrobial effectiveness an integral part of the fabric. Buyers also showed interest in eco friendly, sustainable fabrics made using Liva Reviva and Livaeco apart from collections made with Birla Excel, Birla Modal, Birla Viscose, and Spunshades by Birla Cellulose.