This week, international environmental organization Canopy released an announced that over 400 brands and retailers that are now part of CanopyStyle: a game-changing fashion and forest conservation initiative that is transforming the fashion industry’s viscose supply chain. More than 200 million trees are cut down every year to produce fashion fabrics like viscose and rayon. Many of these originate from the world’s most important and carbon-rich forest ecosystems. CanopyStyle is galvanizing the fashion sector to change that.