The leading trade show for the world’s upstream creative fashion industry, Première Vision Paris successfully rallied key market players around core issues impacting the sector in this recovery period. The hybrid September 2021 edition – featuring a physical event held at the Parc des Expositions de Villepinte and a Digital Show – sought to shed light on and support the latest industry transformations, from designers’ new criteria when choosing materials, to new industrial standards embracing sustainability, to updated design processes and more. At a time when the sector’s recovery is encouraging industry players to meet to do business, Première Vision Paris proved a driving event for the entire profession. For its first hybrid edition, the show successfully energized its audience, bringing them together both in person and online. The global event welcomed over 62,800 visitors – including 17,100, present for the 3 days of the physical show – and 903 exhibitors. Some 57% of visitors were international.