Arvind Internet, the ecommerce arm of textile major Arvind, is expanding its omnichannel services that enable online sales for offline retailers and brands, to customers in South East Asia, West Asia, and the US.“For the first time, we are moving out of India expanding into Malaysia, Hong Kong, Kuwait, amongst others. We are speaking to several brands in each region with many of them in the final stages, expected to close in near future,” said MukulBafana, Chief Executive of Arvind Internet. In October last year, Arvind Internet started providing technological and back-end support to large brands for scaling their businesses across multiple channels — brick and mortars, apps and websites.
“Having worked with large brands groups like PVH (which owns Tommy Hilfiger, Calvin Klein, Van Heusen etc), we have inbound sales happening. With our brand partners, we are expanding outside of the India,” said Bafana. As a business-to-business ecommerce player, Arvind Internet helps single brands set up e-commerce websites and other omnichannel capabilities. Bafana said the company has over 42 brands on its platform, including 16 Arvind-owned brands.
In the past three months, the company has partnered with BATA, Wildcraft, SOCH, CK, AND, Global Desi, Tommy Hilfiger, Numero Uno, Scullers, and Indigo Nation, helping them go live with their omnichannel services, Bafana said. For the financial year ended March, Arvind Internet posted revenues of Rs. 10.62 cr, up 91 per cent from Rs. 5.56 cr in FY17. The company has cut losses to Rs. 54.43 cr in FY18, as opposed to Rs. 80.45 cr in FY17. Arvind Internet operates the omnichannel platform NNNow.com, that was launched in May 2016, and Creyate.com, their consumer website for customised clothing, launched in late 2013.