As the vibrant festival of Durga Puja approaches, iTokri, one of India’s most popular online platforms for authentic handicrafts, textiles, and ethnic wear, announces the launch of its exclusive collection of traditional handloom Chanderi silk sarees for this year’s Durga Puja. This collection beautifully captures the essence of the festival, combining elegance and cultural heritage in every piece.
The handloom Chanderi silk sarees, renowned for their lightweight and luxurious feel, are intricately woven by skilled artisans using age-old techniques. Each saree is a masterpiece, showcasing the vibrant colors and delicate motifs that make Chanderi silk a timeless favorite for festive occasions.
The collection features a stunning array of designs, each saree telling a unique story through its patterns and craftsmanship. From classic motifs to contemporary twists, these sarees cater to diverse tastes and styles, ensuring every woman can find the perfect attire for the festivities.
Speaking about the new collection, Nitin Pamnani, Co-Founder of iTokri said, “Durga Puja is not just a festival; it’s a vibrant celebration of culture, strength, and unity. Our new collection of handloom Chanderi silk sarees is designed to reflect the rich tapestry of Indian heritage while empowering women to express their individuality.”
He further added, “At iTokri, we believe in supporting local artisans and celebrating their craftsmanship, ensuring that each saree tells a story that resonates with the spirit of the season. As we embrace the joy of Durga Puja, we invite everyone to explore our collection and experience the beauty of tradition woven into every thread.”
To complement the sarees, iTokri has also introduced a selection of matching accessories, including blouses and jewellery, making it easy for customers to complete their festive look effortlessly.
The exclusive handloom Chanderi silk saree collection is now available for purchase on the iTokri website. Celebrate the spirit of Durga Puja with this stunning collection and make this festive season truly unforgettable.