With the aim towards consolidating its presence in India’s growing athleisure market, global sportswear brand Lotto’s Indian association, SSIPL Lifestyle has partnered with Ace Turtle, Asia’s leading omni-channel platform company. Ace Turtle’s omni-channel technology platform will play a pivotal role in accelerating Lotto’s digital presence in India. Along with expanding its physical presence in India through exclusive stores, Lotto is aggressively looking to be truly omni-channel by expanding its digital presence. In India, Lotto has an exclusive license agreement with SSIPL, one of the leading companies in the footwear manufacturing and retailing industry. Its portfolio includes renowned sportswear brands like Nike, Asics, Adidas, Reebok, Puma and Converse, to name a few.