Key international fashion fair for KIDS
572 collections, 351 of which from abroad, 160 new names and 5 returns, over 5,300 buyers and a total of 10,000 visitors at the last summer edition: These were the figures of Pitti Immagine Bimbo 87, the key international fair for the kids’ hemisphere which took place at Florence, Fortezza da Basso from June 21-23, 2018. This is the only international rendezvous capable of capturing the most creative vibrations of a constantly evolving sector which has become an unmissable event for buyers from the top department stores, boutiques, concept stores and the best ecommerce sites. Season after season, the fair has become a progressively complete universe, from the brands that make research and design their stylistic signature, alongside the names that belong to the classical world and the big designer labels that choose Pitti Bimbo to present original projects or global launches.
Stylists, established brands, the sartorial vocation of Apartment; sustainability, the banner for Ecoethic; the dynamic dash of Sport Generation; the street soul of Superstreet; the athleticmetropolitan dimension of the #ACTIVELAB section; the mixture of research and experimentation in KidzFIZZ; the lifestyle of Fancy Room; the incubator of brands that are small in size but big in content of The Nest. Plus, the editorials that propose two complementary wardrobe trends, in a different way each time, using objects, curios, accessories and furnishing elements.