Recover and Land's End, collaborate to turn textile waste into sustainable denimLands’ End, the classic American lifestyle brand, has collaborated with global recycled cotton fiber producers, Recover, to launch a low-impact denim collection using recycled fiber. The two companies have partnered together to develop sustainable denim pieces, in timeless styles for both men and women, and all of which contain 20% of Recover’s recycled cotton fiber produced from textile waste scraps.