Coats Digital is pleased to announce that leading Indonesian intimate apparel manufacturer, PT Globalindo Intimates, has selected Coats Digital’s GSDCost solution to enhance costing accuracy, support production efficiency and strengthen collaboration with global brand partners.
Established in 2007 and based in Central Java, PT Globalindo Intimates employs over 3,800 people across a 32,000m² facility, producing export-quality women’s underwear for major international brands including Fruit of the Loom, Hanesbrands Inc. (HBI), Basic Resources Intimates and others. The company is committed to sustainability, community engagement and continuous improvement, and is now advancing its transition towards a more digitally enabled manufacturing model.
Prior to selecting GSDCost, PT Globalindo Intimates faced a series of operational and commercial challenges that were increasingly affecting profitability. These included inconsistent machine utilisation, poor line balancing, and ongoing pressure in discussions with customers over cost-to-make estimates. Despite maintaining strong on-time delivery performance, the company frequently relied on 10–15% additional overtime to meet production deadlines, significantly increasing operational costs.
Inaccurate capacity planning further compounded these issues, creating the impression that production resources were fully utilised when, in practice, additional capacity was still available. As a result, the business was often required to make difficult trade-offs, including reducing order volumes or declining new business opportunities. Defect rates of around 10% added further pressure on margins.
Teti Yani Hartono, Chief Operation Officer, PT Globalindo Intimates, said “Operationally, we were constantly firefighting. We were meeting our delivery commitments, but at a cost that was becoming increasingly difficult to sustain. Overtime was rising, performance visibility was limited, and we were often in difficult discussions with customers because we did not have a universally recognised costing standard. GSDCost provides a common language that our customers already understand. This will change how we work with our brand partners, shifting conversations towards greater alignment and clarity.”
The adoption of GSDCost is expected to help PT Globalindo Intimates reduce reliance on last-minute overtime, strengthen line balancing, and create more stable and predictable production flows. By introducing standardised methods and time benchmarks, the company expects to forecast production requirements up to six months in advance with greater accuracy, while also making better use of existing production capacity.
Teti Yani Hartono continued “With accurate SMVs and data-led insights, we expect to increase efficiency by up to 40% and profitability by at least 5% in the near term. We also expect to balance lines more effectively, allocate the right operators to the right processes, and reduce unnecessary pressure on our workforce. GSDCost will undoubtedly help us establish a more sustainable way of working both operationally and culturally. Our teams will have more realistic targets, our customers will receive more accurate costings, and we expect to take on new business with greater confidence, including smaller and more varied orders that we previously had to decline. “
By embedding the GSD™ methodology into its operations, PT Globalindo Intimates expects to strengthen production consistency, reduce defect rates, and build longer-term confidence with global retail partners.
Arthur Francis, Sales Manager, Coats Digital, Indonesia, commented “PT Globalindo Intimates is a forward-thinking manufacturer that has been very open about the operational challenges it faces, and that clarity is essential for meaningful transformation. By selecting GSDCost, the company is establishing a strong foundation for more accurate costing, balanced production and sustainable profitability. What is particularly significant is the potential impact on day-to-day operations—not only in reducing overtime and supporting more consistent efficiency, but in enabling more transparent and constructive engagement with customers. With GSDCost, PT Globalindo Intimates will be well positioned to demonstrate its production capabilities more clearly and compete more effectively in a demanding global market.”
